Website Designer in Rugby, Dunchurch & Long Lawford
Your local Webflow specialist, helping Rugby businesses make a stronger impression online
I'm Graham Barr, a Rugby-based web designer and developer. I create bespoke Webflow websites that combine clear communication, thoughtful design and search visibility to help local businesses build trust and generate better enquiries.
Whether you're starting something new or your existing website no longer reflects your business, I'll help you work out what matters and create the right solution.
Based in Rugby. Working directly with you.
I started Rugby Web Design to offer local businesses a more personal alternative to DIY website builders and larger agencies, with direct contact, clear explanations and practical advice.
A good website isn't just about design. It's about clear communication.
Working from my home studio in Rugby, I take time to understand your business before recommending what needs to change. Sometimes that's a few practical improvements. Other times, it's a complete rebuild.
You'll work directly with me throughout, benefiting from years of experience without unnecessary agency overheads.
Proven experience. Straightforward advice.
325
+
Websites Delivered
Over 325 websites created for businesses, organisations and creative agencies across the UK and overseas.
100
%
Five-star Reviews
Every Google review has been five stars, reflecting the long-term relationships I build and the care I put into every project.
10
+
Years in Business
More than a decade helping businesses communicate more clearly through thoughtful strategy and development.
Four ways I can help
Not sure what your website needs? That's absolutely fine.
Web Design & Development
Looking for a new website?
Fast, flexible websites built in Webflow that are easy to update, simple to manage and designed to grow alongside your business.
Conversion-Focused Design
Getting visitors, but few enquiries?
Clear messaging, thoughtful page structure and stronger calls to action that help people understand your value and feel confident taking the next step.
SEO & AI Search Optimisation
Becoming harder to find online?
Clear content, logical structure and strong technical foundations that help search engines and AI search tools understand your business and its services.
Website Reviews & Strategy
Not sure what's wrong?
Independent reviews, practical recommendations and honest guidance to help you decide whether your current website can be improved or whether it's time for something new.
A website designed specifically for your business
A local tradesperson, a specialist engineering company and a professional consultancy have very different customers. Their websites should reflect the questions, expectations and decisions of those customers. For example, Hardiflon needed a website that explained its products as well as selling them, while St Peter’s Church in Grandborough needed room for both everyday parish life and more than 700 years of local heritage.
That's why I start with your business and the content your visitors need, rather than selecting a template and squeezing everything into it. Webflow gives me the freedom to design clear, responsive layouts around your message.
Once your website is live, you can update text, replace images and manage suitable content in Webflow without needing a developer for every small change.
Conversion-focused web design for Rugby businesses
Give potential customers the confidence to choose you
Think about the last time you searched for a local business. You probably wanted to know whether it offered the service you needed, worked in your area and seemed reliable enough to contact.
Your customers are looking for those same answers. I help Rugby businesses present their services clearly, with useful explanations, proof of experience and straightforward calls to action.
Whether someone wants a quotation, an appointment or a specialist service, they should be able to understand what you offer and what to do next.
A successful website doesn't have to be complicated. It needs to answer the right questions and make the next step feel straightforward.
SEO and AI search optimisation in Rugby
Help the right people discover your business
When someone searches for a service in Rugby, your website needs to explain what you do, where you operate and who you help.
Local visibility isn't just about repeating a place name throughout your pages. Useful content, descriptive page titles, logical navigation and strong technical foundations all matter.
As people use AI-powered search to research businesses and compare options, clear, well-organised information can also help modern search systems interpret your services accurately.
I consider search visibility throughout the website process, from planning pages and writing meaningful headings to adding relevant structured data where appropriate.
The aim is to make your business easier to discover by people already looking for the services you provide.
Recent website projects in Rugby
Websites for businesses in Rugby and the surrounding area
Rugby is where my business began, and I've had the pleasure of working with local companies across a variety of industries.
The projects below show how I approach different requirements, from professional services that need to establish trust to specialist businesses with complex products or services to explain. Each project begins by understanding the business behind the website.
A clearer picture of website prices
These examples give you a realistic starting point for a new or replacement website.
Every example includes:
- Design, build, standard SEO foundations
- The first year’s Webflow hosting
- Logins for up to three people to edit the site
One-page website
- One page covering your business, services and contact details
- Your supplied content added
Five-page website
- Five pages, including Home and Contact
- Page structure planned around your customers’ questions
- Your supplied content added
Five pages, written for you
- Five pages, including Home and Contact
- Page structure planned around your customers’ questions
- Content for all five pages, written for you
- Premium SEO & AI Search upgrade, including detailed structured data to help Google and AI tools understand your business
Five pages, written for you, plus a blog
- Five pages, including Home and Contact
- Page structure planned around your customers’ questions
- Content for all five pages, written for you
- Blog powered by Webflow CMS
- Blog page updates automatically when you publish
- Premium SEO & AI Search upgrade, including detailed structured data to help Google and AI tools understand your business
Have something different in mind?
Use the calculator to explore the likely investment for your own combination of pages, features and content support.
Website reviews for Rugby businesses
Need an independent view of your website?
Sometimes your existing website has a sound foundation, but its messaging, structure or user journey isn't doing your business justice.
My Website Strategy Session helps identify what needs attention and whether targeted improvements or a new website would be more appropriate.
Price deductible from a new website build.
Includes:
- Website review
- Messaging review
- SEO & AI visibility review
- Technical foundations review
- 40-minute consultation
- Written action plan
- Honest recommendations with no obligation
Testimonials
What clients say
Every Google review has been five stars. Here's what clients say about working together.
"Graham helped me set up my website for my new business. Not only is he talented but he was conscientious and really brought into my business, ideas and made it come alive with the final result!! I was so pleased with the website he created for me. So much more TLC given than large commercial company's, quick turnaround, good value for money and an all round nice guy. Made the whole journey seamless and enjoyable."
"Brilliant work by Graham at Rugby Web Design on my new website. Graham is proactive in suggesting improvements that make a real difference, and the site is simple for me to update whenever I need. His knowledge and expertise is extensive and has given me exactly what I needed and more. I highly recommend, 5 stars, awesome! Thanks again for everything."
"Graham positions RWD as a bridge between DIY websites and more pricey premium digital agencies. This is exactly what I was looking for when searching for a website for my small (and growing) business. It was completed within a fortnight, with Graham providing a highly responsive service, offering good, practical suggestions and attractive design. I would very much recommend RWD to other growing SMEs looking for a more professional digital profile."
"We’re absolutely delighted with our new website from Rugby Web Design! It’s a fantastic representation of Hardiflon and really captures who we are as a company. Since the launch, we’ve already noticed an increase in customer enquiries, which has been a real boost. Working with Graham was easy and enjoyable from start to finish. He took the time to understand our business and made the whole process straightforward and stress free."
"I always get comments on how professional my website looks. I'm sure it has been instrumental in a number of partnerships I've established with influential brands. I thought I could build a website myself with a template... But you can't beat using someone with experience. Graham is a total superstar, he actions things straight away. The ROI for me has been significant, not to mention the additional sense of pride it's given me in my brand."
Graham did an absolutely brilliant job on our website. We went to him with a loose idea of what we wanted to build, and he helped us along every step of the way, from ideation to a completely rebuilt, new website.
Apart from being a Webflow expert, what really sets him apart is the strategic thinking he brings. He understands how the site needs to perform for the business - alongside his design expertise - and his attention to detail is outstanding.
It was a pleasure working with him and would highly recommend!
This was the first time I've gone through the process of building a website, so it was a learning curve. Graham was brilliant throughout the process. He was easy to deal with, very quick to respond and most importantly, had great suggestions to develop the content and layout of everything, as well as optimise for searches, in a way that really works well. I'm delighted with the result - Highly recommended!
"Graham is THE man. Without calling out others that originally developed my website, the experience, and outcome, with Graham was a polar opposite. After a short discussion on the phone he just 'got it' and later that same day he had achieved a full revamp of my website and made MY message to visitors totally clear and the usability and navigation now WORK. I am SO glad I picked up the phone to him. Some people do it and some DO IT RIGHT! Highly recommended."
"Absolutely fantastic. My old holiday property website was outdated and did not support modern devices. Graham set to work to build a new site that totally suited my needs, coming up with an amazing, innovative prototype. I loved his ideas and he really knows how to highlight and sell the property in the best possible way. The end product is fantastic. I simply cannot recommend Graham highly enough."
"Graham is a true expert in his field. We wanted to move our sites to a modern platform like Webflow and were delighted we found him. Even though we are techies there is no way we could do what Graham can do in the same speed, or as well thought out. Responsive, great value and easy to work with".
"Graham was the successful party in our tender process because he clearly took time to understand our brief and needs. We are exceedingly pleased with the results of our collaboration and have gained greater confidence in our web presence. We would have no hesitation in recommending Rugby Web Design be included in any tender list."
Graham was fantastic to work with from start to finish. He was highly responsive, creative, and gave excellent support throughout the entire process of building our websites. He took the time to understand our business, offered smart suggestions that genuinely improved the final product, and was patient with every round of changes. The end result looks clean, modern, and professional. I’d highly recommend Graham to anyone looking to build a website!
"Graham has been nothing but helpful from start to finish. I made multiple attempts with well known DIY website builders, but in the end sought professional help, and I'm glad I did! Graham asked all the right questions to help me understand exactly what I needed. I'm blown away by the quality and clean look of my new website. The follow up support has also been invaluable."
"I originally had a broken and janky website which was causing a lot of stress. Graham quickly jumped in and rebuilt from the ground up leaving us with something we can be proud of. Working with Graham made website design something to enjoy rather than stress about, with all feedback acted on quickly and beyond expectation. Its clear Graham has a deep understanding of what makes a site run well and serve its users from both an SEO and design stand point."
Craig Goodwin
Kokora UK Ltd
"I wanted to work with someone who would be responsive to my needs, listen but also offer good sensible advice and be a partner for my business going forward. Graham scores very highly on every count and has been a great person to work with. I've absolutely no hesitation in recommending Graham to anyone who is looking for a decent website - you won't be disappointed!"
"A Web Design Jedi, Graham is one of the few individuals who has mastered the powerful force of Webflow. It was my first time working with Graham (and definitely not the last) and he delivered, not only on time and on budget, but also streamlined the code to make the website lightning fast. I’ve spent 15 Yrs. working with Web Designers and Graham is up there with the best of them."
"Simply amazing!! Graham created a professional, modern website in less than a week! Graham got the concept straight away and I was able to see the site being built live. Once built, editing it through Webflow is extremely easy too (as it feels like you're looking at the actual site). You won't get better quality, value, or service anywhere else - this guy is incredible."
Local knowledge, specialist expertise and one point of contact
Choosing someone to design your website is an important decision, particularly when it represents a significant investment for your business.
I handle the planning, design and Webflow development myself, so the understanding we build at the beginning carries through to the finished website. Being based in Rugby also makes it easy to arrange a local conversation or call.
You don't need to arrive with a complete brief or know which technical features you need. We can work through that together.
Let's talk about what your Rugby business needs its website to achieve.
FAQs about web design in Rugby
Are you a web designer based in Rugby?
Yes. I'm Graham Barr, and I'm based in Newbold on Avon, just outside Rugby town centre. That makes meeting in person easy, whether at your premises or over a coffee. You'll work directly with me from the first chat to launch, and you can read a bit more about me here.
Have you worked with other Rugby businesses?
Plenty. Recent local projects include Rugby Chiropractic, Redwood Accountants, Barby Roofing in nearby Barby and Hardiflon over in Daventry. My website portfolio shows the full range.
Do you work with small local businesses as well as larger companies?
Yes. I work with small local firms like Barby Roofing, as well as established businesses such as Hardiflon, a Daventry manufacturer who saw more enquiries after their new website launched. The Hardiflon case study tells that story.
How much does a website cost for a Rugby business?
It depends on what you need. A one-page website starts at £545 + VAT and a five-page brochure site at £835 + VAT, both including your first year's hosting. Adding content writing, a blog or extra search work increases the cost. My website pricing guide and calculator gives you a realistic estimate.
How long does it take to build a website?
Most straightforward websites take around two to four weeks from start to launch. Larger sites, or projects waiting on content, take a little longer. I'll give you a realistic timescale once I understand what you need, and my working together page shows how a project runs.
Can you redesign my existing website rather than starting again?
Often, yes. A rebuild isn't always the answer. Sometimes clearer wording, a better structure or a few targeted changes make all the difference. If you're unsure, a Website Strategy Session will give you an honest view of what's worth doing.
Do you offer ongoing support after launch?
Yes. Once your website is live, you can update everyday content yourself, and I'm on hand for anything else: changes, improvements, new pages or technical questions. There's no compulsory monthly contract, and I always agree the cost before doing the work. My guide to editing your website covers the day-to-day.
Can you help my business show up in local Rugby searches?
Yes. I'll make sure your website clearly explains what you do and where, whether you serve Rugby town, the surrounding villages or further afield. That clarity is what Google and AI search tools look for. Nobody can honestly guarantee rankings, but I can give you strong foundations. Here's my approach to SEO and AI search optimisation.