
WEBSITE PRICING GUIDE
Clear, realistic pricing without the agency overheads
Every business is different, so I don't believe in fixed website packages or one-size-fits-all pricing.
Whether you need a new website, better enquiries, improved visibility or simply an honest opinion, the right level of investment depends on what you're trying to achieve.
Because every project is tailored around your business, you only pay for what you genuinely need, with clear, realistic pricing and no agency overheads.

Why my pricing stays realistic
- On one side are DIY website builders that appear affordable but often struggle to deliver the clarity, flexibility and results growing businesses need.
- On the other are larger agencies, where higher overheads, multiple layers of management and more complex processes can significantly increase project costs.
I sit between those two options.
Because I work directly with clients from a dedicated home office and specialise exclusively in Webflow, I keep overheads low while still providing strategic thinking, professional design and expert development.
The result is realistic pricing, direct access to the person doing the work and a website that's built around your business rather than an agency process.
Typical investment
I believe website pricing should be transparent. That's why I publish genuine starting prices, giving you a realistic idea of the investment before we ever speak.
Starter brochure website
One-page website from £545
Including your first year's Webflow hosting.
Small business website
Five-page website from £835
Including your first year's Webflow hosting.
Every business is different, so these are genuine starting prices rather than fixed packages.
If you need additional pages, content writing, SEO & AI Search optimisation or other services, the Investment Calculator below provides a realistic estimate based on your requirements.
Think beyond the first year
When comparing website prices, it's worth looking beyond the initial investment. Monthly website packages can appear affordable at first, but those payments continue year after year.
With Rugby Web Design, the main investment is in creating your website. After the first year, your ongoing costs are typically just your annual Webflow hosting, with ad-hoc support available whenever you need it.
Over the lifetime of your website, that can represent significantly better long-term value.
Illustrative comparison based on a typical five-page website.
Individual providers, project requirements and pricing will vary.
All prices shown are subject to VAT where applicable.
What determines the level of investment?
Project size
The type of website
Written content and imagery
Helping your website perform
Interactivity and animations
Website Investment Calculator
This calculator provides a realistic indication of likely project costs based on your requirements. It is not an exact quotation, but it will help you understand the level of investment involved before we speak.
Every project includes a professionally built Webflow website with clear structure, strong technical foundations and an easy-to-manage content system.
