Rugby Web Design Webflow Content Editor Guide

Editing Your Website

Editing your Webflow website

Designer vs Content Editor

Your Webflow website has been carefully structured into two separate environments. This is intentional and ensures the design remains protected while giving you the freedom to manage and create your content with confidence.

  1. Webflow Designer - for me
  2. Content Editor - for you

The Designer - My design tool

This is the professional build environment I use to create and maintain your website’s structure, functionality, and visual design. This includes:

  • Page layouts
  • Fonts and colours
  • Mobile responsiveness
  • Animations and interactions
  • CMS structure (blogs, case-studies, products etc)

This area controls the technical foundation of your website and is intentionally restricted. It is more complex and not required for day-to-day content editing, ensuring your website remains protected, consistent, and functioning correctly.

Webflow Designer interface for professional website editing
My Webflow Designer interface.



Content Editor - Your Access

You have been given secure Content Editor access. This is a 'lite' version of Webflow and allows you to safely manage and update your website content, including:

  • Updating Text
  • Swapping Images
  • Creating or deleting Blog posts / Team profiles / Products
  • Changing SEO settings (if advised)

The Content Editor is specifically designed to prevent changes that could affect the layout or structure of the website.

This means you cannot accidentally break the design. You have full control over your content, while the underlying structure remains protected. This provides the ideal balance between flexibility, ease of use and long-term reliability.

Webflow content editing guide for clients updating their website
Your 'lite', far simpler Content Editor interface.

Editing your website

The Content Editor allows you to make changes directly on the page, while viewing the website exactly as your visitors see it.

You can:

  • Update Text
  • Swap Images and Icons
  • Create/edit/delete Blog posts, Team profiles, Products etc
  • Change SEO settings

The editing tools are simple and appear only when needed. Importantly, you are not changing the design or structure. You are only updating the content. This ensures the website remains visually consistent and technically sound.

On the left of the screen:

Managing website pages in Webflow
Click the page icon to view all your pages.
‍
Managing website images inside Webflow
Click the assets icon to view all images, icons, and docs.

Editing Text

Editing website text in Webflow

Hover over the content you want to change. The area will be highlighted with a faint blue box and a small pen icon (circled).

Click in the highlighted area and then you can start typing your changes.

⚠️ Important: Do not delete all the text before rewriting it. This may remove the entire text element, which you cannot restore yourself. If this happens, you'll need to contact me.

Changing Images

Adding and managing images in Webflow

Hover over the image you want to change. The area will be highlighted with a faint box and a small image icon (circled).

  • Click the image icon.
  • Select a new image from the assets library.
  • If you want a brand new image, first upload it to the asset library.
    ‍

Uploading Images Correctly

To keep your website fast, please prepare images before uploading.

Never upload large, full-resolution images straight from a camera or phone. Not only are they far bigger than they need to be, but phones store image rotation separately, which does not always transfer to the web. This means a photo may appear sideways on your website.

Instead:

  • Resize the image to roughly the size it will appear on the website
    ‍
  • Save as JPG, or preferably WEBP or AVIF for better performance
    ⚠️ Large images will slow your website down.

Rich Text Elements

Most of your page content will have been built using Rich Text, which works much like a Word document. This element is incredibly versatile. You can:

  • Add headings
  • Apply bold or italic styling
  • Insert hyperlinks and add quotes
  • Add images
  • Structure longer content clearly

Rich Text is ideal for blog posts, articles, and detailed pages.

⚠️ SEO Note: Please don’t use heading tags (H2, H3, H4) purely for styling. Incorrect heading structures can confuse search engines and negatively affect your rankings.

Editing rich text content in a Webflow website
Everything you see in this image is created using a single 'Rich Text' element.

Editing Global 'Components'

Some parts of your website are shared across multiple pages. In Webflow, these are called Components. These are typically used for areas such as:

  • The main navigation bar
  • Menus
  • The footer
  • Call-to-action sections that appear throughout the site

Because these are shared, any changes you make will automatically update everywhere that Component is used.

This is very helpful, as it means you only need to edit the content once, rather than repeating the same change on every page.

When you are editing a Component, Webflow will display a message on screen to let you know.

Editing and modifying website content in Webflow

Please take extra care when editing Components, as your changes will affect the entire website, not just the page you are currently viewing.

Dynamic Content

Some areas of your website, such as blogs, news, team members, or products, are managed using dynamic CMS Collections. Not all websites include these features, so this section may not apply to your specific site.

A CMS Collection stores your content in a central database and dynamically displays it within your website. This ensures every item remains visually consistent, while allowing you to easily add, edit, or remove dynamic content whenever needed.

Managing CMS content in a Webflow website
Click the CMS button, to view all CMS Collections, and Collection Items.
EG: News and News Articles.
‍

From the CMS area, you can:

  • View all items
  • Create new items
  • Edit existing items
  • Archive or delete items

This system keeps your website organised, consistent, and easy to maintain.

Each CMS Collection has been carefully structured to suit your website's needs. In effect, creating new blog posts, team members and similar content is simply a form-filling exercise.

Blog Example:

  • Headline
  • Author
  • Main Image
  • Category Tags
  • Brief Overview
  • Blog Content
  • Call to action

Some fields will be mandatory. Others may be optional and can be left blank.

Grab a coffee and let Webflow's Grímur guide you through editing your website.

Publishing


Publishing Changes to Your Website

When you make changes in Webflow, they are not always visible on the live website immediately.

This is important to understand. You can make a change, save it successfully, and still see the old version when you visit your website.

What happens next depends on whether you are editing a normal website page or a CMS item.


Sitewide Publishing

For changes made directly to website pages, such as editing text, replacing an image or changing content within a page, the website normally needs to be published before those changes appear on the live site.

On the right of the screen, you will see the Publish button.

Nothing goes live until the website is published.

⚠️ If several people are editing the website, agree who is working on the site and when. Publishing the website can also publish other changes that have been made but are not yet live.


Publishing CMS Items

CMS Collection items include content such as blog posts, news articles, team members, projects, events or other repeatable content managed through a Collection.

This is where clients most commonly get caught out.

When you edit an existing CMS item, Webflow does not automatically publish your changes to the live website.

After making your changes, you need to choose what should happen next.

Draft

The item or your latest changes are saved, but they are not published on the live website.

If you edit something and then simply leave it as a Draft, you will continue to see the previously published version on the live website.

Publish Now

Choose Publish Now when you want your changes to appear on the live website immediately.

This publishes that CMS item without requiring you to publish the rest of the website.

Stage for Publish

Choose Stage for Publish when your changes are finished, but you want them to go live the next time the whole website is published.

This is useful when several changes are being prepared and you want them all to go live together.


If Your Changes Are Not Appearing

If you have edited a CMS item but cannot see the change on the live website, first check its publishing status.

In most cases, the item has been saved as a Draft but has not yet been published.

Either:

  • choose Publish Now to make the change live immediately, or
  • choose Stage for Publish and then publish the website when you are ready.

Simply saving an edit does not necessarily make it live.


Scheduling and Removing CMS Content

CMS items can also be managed individually, allowing you to:

  • publish new content immediately
  • schedule content to go live at a future date
  • prepare content now and publish it later
  • remove content that is no longer required

This gives you control over individual CMS items without needing to publish unrelated website changes.

NEW: 'Marketer' Role

Portrait of Graham Barr